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24 Dec Chijioke Okafo 2021 Video
Our resident website designer and all-around good guy Chijioke Okafo has a work ethic that is rivaled only by Mariah Carey’s during the holidays. The dude isn’t afraid to push himself, and some of the crazy (nbd?) combos in this video are proof of that.
15 Dec Canadian BMX Company History – Andrew MacLeod & System BMX (2003 to 2019)
Andrew at Thorsby skatepark in 2006. Photo Credit: Ryley Bosch.
Back in 2018 I was on a No Bikes trip visiting Matt Thomas’s compound in Alberta. As we were warming up on the garage mini ramp, one guy really caught my eye – mohawk haircut, splatter painted bike with a bunch of unique parts and most importantly a front brake. Oh, and he could ride the crap out of the mini. He clearly had his own style and I struck up a conversation. His name was Andrew MacLeod and it turned out he was also a machinist. Andrew had been making BMX parts in Edmonton for years. The paint job was done by a friend, but all the unique-looking parts on his bike were of his own design and make. Andrew has been dreaming up unconventional designs since middle school; just look at his notebook sketches. As part of our series on the history of Canadian BMX companies, Justin Schwanke and I sent Andrew some questions to learn about his brand, System. Without further ado, I present to you the guy that learned flairs in his mid-thirties, Andrew MacLeod! -Kostya Chimkovitch
26 Nov Northern Embassy Recruits: Connor Campbell
Headlining our NE Recruits project, Connor Campbell hails out of Calgary and has been killing it for as long as we’ve been seeing footage of him. Constantly putting in work, Connor was stoked to take on a Recruits section for us with pal and legendary Calgary filmer, Austin Odegnal. We chatted with Connor about a bunch of things including his summer, filming for this video, and currently being in Barcelona. Photos by Austin Odegnal and Matthew Macleod.
17 Nov Video Round Up (2021.4)
In a world of 15-second Instagram clips and constant social media churn, here’s a silver platter of Canadian BMX videos from recent months. This is the Northern Embassy’s Video Round Up.
04 Nov Northern Embassy Summer Heat – Winners Announced!
The wait is finally over!! We had so many amazing submissions for our video contest this year; it was extremely tough on our judges to come up with the winners. Everyone here at the Northern Embassy is stoked on all of the submissions and could not be happier to see that BMX and video making is still alive and well across the country. Check out all of the videos below.
28 Oct Courts – Embassy Exclusive Video
Jordan Siudy filmed and chopped up this video from the Britannia Courts featuring Corey Walsh, Spencer Macfarlane, Ky Brisbois, Nick Halisheff, Jay Park, Tristan Sweet, Matt Perrin, Shelby Hare, and Jordan himself. Read on for a short interview with Jordan to learn more about this unique DIY spot in the heart of Vancouver.
21 Oct Canadian BMX Company History: Jason Fisher & Wasted Life Cycles
For the next installment of Canadian BMX company history, I briefly got a hold of an enigmatic and elusive individual from Calgary by the name of Jason Fisher. He was somewhat reluctant to talk about his undertaking, Wasted Life Cycles. However, we managed to exchange a few questions and answers before Jason disappeared off of social media. I would consider this the ethos of an underground BMX brand. Read on for a short interview with Jason.
15 Oct Behind the Video: Stweetcrew – “La Soupe Du Jour”
La Soupe Du Jour is an excellent local video produced by the Stweetcrew from Northern Quebec; it represents an area of the country that gets little exposure. There was a day that local videos were one of the most interesting things going on in BMX, mostly showing up as burned discs in DIY packaging. To see that ethos transferred to a well-produced video in a modern online format is really cool. La Soupe Du Jour is full of riders I’ve never heard of hitting spots I’ve never seen in a place I’ve never thought much about, and now it’s all on the map for me. That’s one of the best things in BMX! We sent some questions to the man behind the filming and editing of the video, Evans Murray. Read on to learn about the Stweetcrew and La Soupe Du Jour featuring William Pilote, Evans Murray, Thibaut Weber, Olivier Croft, Dave Pilote, Keven Minier, Antoine Beaulieu, Sam Thibaut, and Billy Brodeur.