THE NORTHERN EMBASSY

17 Jan

Posted at 16:59h in archive by


Stretched superman at Woodward East. photo: Chris Chitaroni

Trying to write an introduction to an interview with a friend that you admire is always an awkward thing. You don’t want it to come across as some sort of hero worship and blindly praise, or fill it with inside stories that have no relevance to the reader. When it comes to Roland Labrecque, what I can say is that he wears many hats; rider, competitor, contest organizer, ramp builder, father, husband, and more. At 40, he’s been a staple and active member of his city’s BMX community, with a history of efforts to improve relations with the city over the development of parks and equal access for bikes. But don’t be fooled, I don’t think you should know about Roland simply because of his age and pursuits to still shred. He’s an interesting individual beyond just that.

Over the last ten years of knowing him, he’s always been an extremely hard working and modest individual. He puts 100% in to everything he does in his life, no matter how big or small. I sat down to ask him some questions about his past, present, riding, injuries, home renovation, juggling responsibilities, his son, and more. Click below to read the full interview with Roland Labrecque, who is 40 and rollin’.

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11 Jan

Posted at 06:55h in archive by

With 2010 a few days behind us, 2011 is sure to be a big year here at Embassy. Although we didn’t do any kind of best of/ look back list onto 2010 this year, I did see a bunch of sweet ones in the last little while and compiled a quick list of 5 favorites. Look for some sort of Embassy list this time next year. (more…)

06 Jan

Posted at 04:12h in archive by

I could give you all the cliché interview introductory gibberish like how he’s an amazing bike rider or how he is a great friend.  That he is always down to help you out, whether it be fixing your bike or helping out when your car breaks down on the side of the road.  Or that he is always there to have a good time.  But I’m not going to because all that should just go without saying.  Mike Boag is the best.

Mike is from southern Alberta and is now (and has been for a long time) a well respected Edmonton local.  He helped run and build the Thorsby ramp park that kept so many of us sane in the winter.  He has helped most of his friends find jobs in the city.  There’s not much he hasn’t done.  And to think…  He doesn’t look a day over 21.  If you didn’t know any better, you would never be able to tell that he is thirty years old. Click HERE to check out the video and read the interview.

04 Jan

Posted at 05:39h in archive by

Phil is a rad dude on and off his bike. We hit him up with a bunch of random ass questions a while back and he finally got back to us with answers. Phil’s heading to Cali in a few hours, another Canadian heavy hitter to hit Cali this January. (more…)

24 Dec

Posted at 03:10h in archive by



I know we usually keep to Embassy content on here but Jimmy is the man and we put this together for him so fuck it.

21 Dec

Posted at 09:45h in archive by

On behalf of everyone here at Embassy, we want to wish you a great holiday, a merry Christmas and all the best in the new year. We’ve got a lot planned for 2011 so keep checking back. Also, if ever you or anyone you know has ideas for the site, knows of a jam in your area, has pictures or video you want to hook up, were always down for submissions or anything you can send our way. We want to keep Embassy on top of anything happening in BMX in Canada so hit us up anytime @ Northernembassy@gmail.com . Click HERE to read on…

20 Dec

Posted at 13:17h in archive by

As a follow up to our last Ode To Junk Food post, Toronto’s Leland Nightingale sent through his story of BMX road trip indulgence:

We (Leland Nightingale, Patrick Krzyzanowski, ‘Miami’ Mike Broff) have been going to Ft Lauderdale, Florida for four years now every winter before xmas (to ride) and each and every day we have Taco Bell once (or twice) sometimes for breakfast and we always go to this same grimey pizza joint (Downtown Pizzeria or DTP) for late night slices once a day. Its pretty gross but its the way she goes.