archive

22 May

Posted at 00:01h in archive by

Justin Schwanke and Thomas Henderson took a 2 week trip to Barcelona/Southern Spain and this is the result. This edit is dope for a few reasons: you actually feel like you’re in Spain for 12 minutes, Justin Schwanke always has his own unique style/Thomas also shreds, two Canadians took the initiative to make an amazing trip from rural Alberta to Spain and on their own dime, they rode alot of different original spots and not foot high ledges, and overall it just has an awesome vibe to it. Note British Airways also lost Thomas’ bike for the first 4 days of the trip. Think twice before you book BA!!!

21 May

Posted at 23:03h in archive by

This is the kind of five clip edit you make when you’re old and you have kids. This past Labor Day, I met up with some of the guys I grew up riding with and we had a quick session at the Penticton skatepark. We all started riding together about fifteen years ago, grew up, moved to different countries and stayed in touch. BMX is awesome for that.

The Embassy x Etnies five clip contest is still running through June 1st. Send your entries to northernembassy@gmail.com.

15 May

Posted at 05:06h in archive by

sticker pile

If you’re following us on Instagram you’ve probably seen me posting about stickers lately. They are an obsession that I still can’t shake, and nowadays I grow even fonder to old stickers that act as bookmarks to different periods of BMX in my life. I started writing a piece about this strange obsession and fascination with stickers almost two years ago for this site, then Nick Ferreira (of Holeshot Zine/Amigos/ESPN) wrote a very poignant and thoughtful piece about BMX’s appetite for stickers in The Albion Issue #2, and I thought why bother when he hit the nail on the head. The issue has been long available to view and read online here, but I just recently stumbled on the full article again and thought it would be a great time to share it. Read the first paragraph, then the rest of the article after the link. What’s your favourite sticker in your collection?

Collecting stickers, whether to save for the right moment, or cover your bike in an unrelated mess, is a BMX phenomenon that continues even in the increasingly digital landscape we live in. Kids typically plaster their bikes with any sticker, mid-schoolers have a Metal Bikes “Spade” logo they’ve been saving to put in the “perfect spot” for the past decade, and older guys still have that Club Homeboy sticker they’ve also been saving for two decades to place in that same elusive “perfect spot.” While these groups disagree about seat height, already-been-done tricks, and what company will go under next, one thing they can all agree on is stickers.

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12 May

Posted at 23:24h in archive by


The first and only rule of our Embassy X Etnies 5 clip edit is there must be 5 riding clips, everything else is up to you. Brandon Webster hooked up this dope edit that his buddy Justin Browne filmed and edited. Thanks homies!

Remember, the deadline for the contest is June 1st, get on it and win some fresh Etnies softgoods/kicks!

5clipscontest2013

11 May

Posted at 12:42h in archive by


Not gonna lie, having Jason Enns footage on the Embassy vimeo feels pretty surreal! Enns was nice enough to let us host up a bunch of rad raw footage that he filmed in Vancouver through 2007-08 with Surrey Steve. SO pumped on this, thanks to Jason and Surrey for this.

09 May

Posted at 23:20h in archive by

5clipscontest2013

Spring is in the air, you guys are out riding in this amazing weather already. Why not film a quick 5 clip edit in the next 3 weeks and enter for your chance to win an Etnies Prize pack? Email entries to NorthernEmbassy@gmail.com before June 1st. Entries will be judged on creativity, vibe, filming/editing, spots, riding, and more. Do it up! Who doesn’t need new shoes and softgoods? Especially from the best in the game. Huge thanks to Etnies/Timebomb for helping make this happen.

To Launch the contest, here’s a 5 clip edit we filmed with Le Luke Santucci last weekend, enjoy!

***open to residents of Canada only***